au Naturale Cosmetics, is trailblazing with a new, patented ingredient from Sweden. The launch of the new professional Finishing Powder Pro is pushing the limits for color cosmetics and bringing new meaning to high performance cosmetics in America. Finishing Powder Pro was released on the 9th of June 2021.
Finishing Powder Pro is a finishing powder formulated with Upsalite®, a mesoporous magnesium carbonate. The powder is clinically proven to provide long-lasting shine control, no flashback during photography, superior absorption capacity and maximum blurring effect.
The unique porous structure of Upsalite allows it to store excess oil and moisture on the inside of the particles, leaving the outside completely dry. Upsalite is finely milled, providing a translucent appearance and velvety smooth texture. The irregularly shaped particles ensure that the product adheres well to the skin, improving the longevity and efficacy of the product. Disruptive Materials performed a panel study on 12 different subjects (3 male and 9 female) to study the performance of Finishing Powder Pro in terms of instant and long-lasting mattifying effect, transparency, and blurring effect. Using a glossymeter by Courage + Khazaka electronig GmbH, Disruptive Materials scientist took measurements of bare skin and skin with Finishing Powder Pro three times throughout the day, to measure the efficacy of the product by giving a value associated with the gloss or shine of the skin.
Finishing Powder Pro is available to shop online. See the link above.