Trends

What trends and concerns are currently shaping the color cosmetics market, and what is driving them? Read below for industry insights from our team, and where they see the future direction for color cosmetics. What trends and/or concerns are currently shaping the...

In this very first episode of Disruptive Talks: Cosmetics, Mary Sundborg and Dorian Vining from the cosmetics unit at Disruptive Materials discuss the future of makeup retailing. What are consumers looking for, how do you stand out in retail, and are brick-and-mortar...

The clean beauty movement, once a niche trend, has gone mainstream. The organic beauty and the wellbeing market have reached an all-time high, pushed by conscious consumers and led by millennials and Gen Zs. The once so popular claims of “natural” and “organic” have...